The Chase

The Chase

project overview

A music video style teaser video directed and designed by me. Tools used: After Effects, Illustrator

project type

director & post production

description

I was commissioned to create a promotional video for dancer 'ariscool' for their next cover release 'The Chase' by K-POP band Hearts2Hearts. I led the creative direction and I worked with my brother who was the videographer. The video was filmed at Pall Regents Park, London.

I was commissioned to create a promotional video for dancer 'ariscool' for their next cover release 'The Chase' by K-POP band Hearts2Hearts. I led the creative direction and I worked with my brother who was the videographer. The video was filmed at Pall Regents Park, London.

Insight

For this project, I tried to mimic the original music video accurately without having industry equipment of software. Although it was ambitious, it meant that I needed work effectively with the talent and videographer to achieve the intended shots. This project helped me practise my leadership skills with a large group of people. Ultimately, the final product portrayed the concept well and established a new benchmark for my work, resulting in a surge of creative commissions and collaborative inquiries.

For this project, I tried to mimic the original music video accurately without having industry equipment of software. Although it was ambitious, it meant that I needed work effectively with the talent and videographer to achieve the intended shots. This project helped me practise my leadership skills with a large group of people. Ultimately, the final product portrayed the concept well and established a new benchmark for my work, resulting in a surge of creative commissions and collaborative inquiries.

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